BCW Internship Program (AUSTIN) - Summer 2019 Application

Austin, Texas, United States


Why BCW?
BCW, created in early 2018 following the merger of Burson-Marsteller and Cohn & Wolfe, is an award-winning, integrated brand communications agency within WPP, the world’s largest media and communications services conglomerate. We work hard to deliver creative campaigns that are deeply grounded in consumer and marketplace insights, backed by a full-suite of strategic services to meet the needs of our clients.
At BCW Austin, our clients include a roster of national consumer clients. The Austin office is located in the heart of downtown, close to the historic Texas State Capitol. The summer-long internship enables interns to support a variety of public relations and digital media activities while developing real-world skills for a future career in public relations and marketing communications.

Internship Responsibilities:
The typical day for a BCW Austin intern will include any of the following:
• Conducting online research and analysis
• Writing press materials
• Researching and compiling client media coverage reports
• Building media lists, pitch plans and drafting media pitches
• Researching editorial opportunities and providing analysis
• Participating in client and new business brainstorms
• Developing internal and client meeting notes and recaps
• Pitching to the media and influencers
• Assisting with media trainings and event preparation
• Supporting social media channels by creating content and reporting results

• Strong research and writing skills as well as working knowledge of digital media practices
• Interest in public relations, communications, business/marketing, digital/social media, research, analytics, sociology and/or cultural trends
• Undergraduates at the junior level and above or graduate students in a related field
• Availability to work 20 hours per week
• Proficiency in Microsoft Office applications (Outlook, Word, Excel and PowerPoint)
• BCW Austin is unable to provide any relocation assistance for those applying out of the area/state

Pay Rate:
Paid internship ($14/hour)

How to apply:
The following information is required in order to be considered for an internship at BCW, please share as PDFs.
1) A cover letter expressing your interest and goals for the internship. Limit to one page.
2) Your resume.

A writing test will be distributed to applicants who make it through the first round of the review process. It will be sent via email to those who need to complete it and will be due within 48 hours.

Please email all documents as PDF attachments to Nancy Lien at [email protected]


Application deadline: 11:59 p.m. Sunday, March 3

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